TechnologySun, Dec 28, 2025

Study: Over 20% of New YouTube Feeds Saturated with 'AI Slop'

New research reveals more than 20% of videos shown to new YouTube users are 'AI slop,' low-quality AI content generating $117M annually.

Study: Over 20% of New YouTube Feeds Saturated with 'AI Slop'

📌Key Points

  • Over 20% of videos shown to new YouTube users are 'AI slop,' low-quality AI-generated content designed to farm views.
  • A Kapwing study of 15,000 popular YouTube channels found 278 exclusively feature AI slop, collectively generating $117 million annually from 63 billion views and 221 million subscribers.
  • A new YouTube account experiment showed 104 out of 500 recommended videos were AI slop, with one-third categorized as 'brainrot.'
  • The term 'AI slop' was named Merriam-Webster's Word of the Year for 2025, reflecting its widespread impact across social media, search engines, and e-commerce.
  • AI slop channels are globally distributed, with millions of followers in countries like Spain, Egypt, the US, and Brazil.
  • The phenomenon is driven by the democratization of content creation through large language models and pressure on product designers to integrate AI.

📰Sources (3)